Audience Persona
This audience persona was an exercise to highlight an exemplary version of an ideal customer for Live Nation's services.
Mock Live Nation Event Fact Sheet
This fact sheet came before the news release and was a manner to provide important information about this mock event
Mock Live Nation News Release
This news release was an exercise to the formal and detailed announcement of a faux music concert series
Mock Live Nation PESO Model Application
This presentation was an exemplary array of different forms of media through the PESO model
Mock Live Nation Diversity Analysis
This diversity analysis is a presentation highlighting the different efforts that Live Nation was committing to within the acronym of DEIA.
Mock Live Nation Media Contact List and Media Pitch
This media contact list and the pitch were an exercise to practice communicating with the press and different media channels, Muck Rack and Google Sheets were a great resource for searching and organizing.
Mock Live Nation E-Newsletter
This e-newsletter was a great example of ghostwriting and email marketing towards general publics of Live Nation
Mock Media Briefing Plan
This briefing plan is an example of crisis communications. In this instance, our group handled a situation regarding house fires by microwaving Peeps. We also prepared talking points and presented and asked questions.
Feature Article
This feature article was an exercise where we wrote an article concerning a newsworthy event happening on Syracuse University's campus. I practiced interviewing skills and journalistic writing. Disclaimer: This specific article is an edited draft of my published Daily Orange article.
